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Marketing Webinar - Part 2
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When: Tuesday, November 17th
11:30 AM
Where: Webinar
Contact: Sue Triphahn

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IAPD Offers Complimentary Marketing Webinars

Join us for a complimentary webinar series about marketing on Tuesday, November 10th from 11:30 am to 12:30 pm and Tuesday, November 17th from 11:30 am to 12:30 pm. Register for one or both!

From Posts to Profits – How to Increase Awareness and Generate Revenue Using Social Media

You keep hearing how important social media is to your marketing mix, but can you quantify the results? The answer is YES! Get the scoop on how the Champaign Park District’s tweets and posts helped increase program attendance during Part 1 of this series. During Part 2 of the webinar series you will hear how the Rockford Park District created a social media strategy for increasing facility revenue and growing Facebook likes by more than 6,300.

Learning outcomes include:

  • Posting Tips and Successes – Facebook, Instagram, and Twitter
  • Community Buying vs. Facebook – How to use both to generate revenue
  • Facebook Boosts vs. Campaigns – What’s the difference?
  • Case Study: Creating a Social Media Strategy for Magic Waters – from Posts to Profits!


Part 1 – Tuesday, November 10th

Part 2—Tuesday, November 17th