Print Page | Contact Us | Your Cart | Sign In | Register
IAPD Leadership Institute
Share |


To register for the entire Leadership Institute series click here.


Click here to view the Leadership Institute brochure.


Webinar 1:  Messaging and the Media in Crisis

Thursday, May 14th, 11 a.m. – Noon

Registration Fee:  $50 members / $125 non-members | 0.1 CEUs awarded:  $6.00 processing fee

Deadline to register:  Monday, May 11, 2020

Great messages are not just remembered.  They are repeated. 

            What makes a good message?

            What makes a message repeatable?

            In times of crisis, how do you communicate your message to the media?

In this webinar, Bill Graham will share simple steps for creating powerful messages and outline the tools necessary for delivering your messages through today’s challenging media.

Learning Outcomes:

            Learn six steps for crafting repeatable messages.

            Take away a prep list for success with tough interviews.

            Get tips to make on-camera interviews work for you.


Webinar 2:  High Focus Communication for Face2Face and Email 

Thursday, June 18th, 11:00 a.m. – Noon

Registration Fee:  $50 members / $125 non-members | 0.1 CEUs awarded:  $6.00 processing fee

Deadline to register:  Monday, June 15, 2020

“What do you think?”  That’s a trick question!  Most people don’t really care.  If you want people to listen to you, you need to talk to them about them.  They are what interests them.  So, craft what you say from their point of view.

This program will help you learn the small, focused changes that you can make to get people interested in what you say.  You will discover how the same techniques work for email communication as well. 

Learning Outcomes:

            Learn how to craft what you say … to reflect their world.

            Recognize the power of your pronoun choices.  

            Discover how high focus can get people to read your email.


Seminar 1:  Improve Your Likeability - Improve Your Impact   

July 23rd, 6:00 p.m. - 9:00 p.m.

Park Ridge Park District, O’Connor Community Building

Registration Fee:  $125 members / $325 non-members | 0.3 CEUs awarded:  $6.00 processing fee

Deadline to register:  Monday, July 20, 2020

What is the impact of your likeability on your ability to communicate and accomplish your goals?  You hire, elect and listen to the people you like, right?  If you don’t like them; you don’t listen, and the law of reciprocity means if you are not likeable, they won’t either. 

This program will guide you in becoming the best “you,” so that you can make positive, likable connections through effective communication strategies.

Learning Outcomes:

•            Remove your walls: understand the impact of what people see and hear

•            Develop professional trust: learn the signals of competence and confidence

•            Create focus: Use stories to change the way you connect and communicate  

Webinar 3:  Your Board and Your Strategic Plan

Thursday, August 13th, 11:00 a.m.    Noon

Registration Fee:  $50 members / $125 non-members | 0.1 CEUs awarded:  $6.00 processing fee

Deadline to register:  Monday, August 10, 2020

Mission: Where we are going.  Strategic Plan: The roadmap for getting there. 

A strategic plan is a tool that a board uses to keep their agency and staff on course.  The staff manages the journey.  They decide the details of the trip. 

Board members and staff have important and distinct responsibilities, and problems usually occur when responsibilities are confused.  This webinar will review many of the structures and concepts that can help board members successfully achieve their mission.

Learning Outcomes:

            Understand your board’s value, role and responsibilities.

            Learn your strategic plan’s value for keeping all stakeholders in their lane and helping everyone stay focused on the mission.

            Review pitfalls and precautions for boards and strategic planning.


Seminar 2:  Driving the Future of your Agency: Vision, Leadership and Engagement

September 17th, 6:00 p.m. - 9:00 p.m.

Park Ridge Park District, O’Connor Community Building

Registration Fee:  $125 members / $325 non-members | 0.3 CEUs awarded:  $6.00 processing fee

Deadline to register:  Monday, September 14, 2020

Leaders are tasked with envisioning the best possible future.  Leaders create a plan to motivate and inspire others to overcome obstacles in order to make that future a reality. This program will help you gain perspectives and learn techniques for creating a successful future for your community.

Learning Outcomes:

            Recognize the power of being mission-focused while driving toward your goal

            Understand key factors for affecting change through recognition, trust and culture

            Practice and learn techniques for engaging with all stakeholders.


About the Speaker - Bill Graham

Bill Graham helps professionals (executives, salespeople, teachers, doctors, scientists, engineers, bankers, attorneys, non-profit leaders, and elected officials) to become more likable and impactful communicators.

Bill spent over a decade as Director of Creative Affairs for Procter and Gamble Productions, training writers and giving daily story notes for 7,000 hours of soap operas: Guiding Light, As the World Turns, and Another World.  Writers he developed won Best Writing Emmy Awards 5 of his last 7 years at P&G.

Prior to working in television, he spent 12 years as producing director of Olney Theatre, a professional Equity theatre in Olney, MD.

He trains state legislators for the Council of State Government’s Leadership Academies.  Legislators from over half of the 50 States, Canada and Mexico have received this training.

He trains for the U.S. Chamber of Commerce’s Institute, and he has served on the faculties of Seton Hall’s Leadership Communication program and NYU’s School for Hospitality, Tourism and Sports Management.

Professionals in 44 states, Canada, Hong Kong, Korea, Singapore, India, China, UAE, Germany and the United Kingdom have grown through Bill’s communications and leadership programs.